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This paper examines the nature of the current media campaign aiming at the distortion of the image of Islam, identifies several tactics used by the detractors of Islam and its symbols, and proposes an appropriate response for dealing with the challenge posed by the global media. I contend that the media campaign against Islam is politically motivated, lead by powerful quarters in western society who see in Islam a potential global power and civilizational alternative, capable of challenging western hegemony. Examining several examples from the global media, I argue that the campaign to distort the image of Islam endeavors to equate Islam with imposition and aggression, while justifying imposition and aggression against Muslims. I conclude by proposing a few measures for dealing with the challenge of the global media.
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